Social Television

One of the best ways for television shows to create buzz about their

programming is through Social Interaction. This new platform for television has taken the screens by storm. Originally contest shows such as Survivor and American Idol were some of the front runners with having people vote for contestants they liked best. This was amazing at the time and drew in lots of viewers to the channels to watch programming live. However, nowadays social television is even more than that. 

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Look at the ways people are interacting with shows today. Almost every reality show has a hash-tag which allows you to tweet to the twitter handle for the show. These tweets are being shown in real time as the show airs. This type of interaction has stepped things up to a whole new level for social interaction. A good example of a channel who has kept audience members involved in social interaction is E! News. The station was created to keep people informed with what is happening in pop culture and that is exactly what they are doing.

E! has done a very good job making sure they are reaching out to their audience. They are heavily involved in every platform of social media and at times even look to viewers to fit the programming to what they want. They have combined two different ways of communication into one. News stations creating news for people and people creating the news for themselves. This type of television is very interactive and people have a voice that is being heard. It is almost impossible to go on any news channel nowadays and not have social interaction.

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Television is also benefitting from social media. News stations are turning to what is trending on social media sites to discover what is news worthy. This is a whole new way of going about things. Before news channels presented the news to the people. With social media people have more of a voice with what is trending and what is given importance. As time goes on people will learn better and faster ways to create social interactions with television.